SEGA store in Tokyo, Japan by Stanislav Kogiku / SOPA Images
On July 18, 2025, SEGA opened its first flagship store in Japan, SEGA STORE TOKYO, on the sixth floor of Shibuya PARCO. Following the success of SEGA STORE SHANGHAI, the Tokyo store offers over 800 products, including exclusive merchandise from Sonic the Hedgehog, Like a Dragon, Persona, and other SEGA/ATLUS franchises.
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